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7:30-8:30: Registration and Networking Breakfast
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8:30-9:30: Shaping the Landscape for the Digital Living Room

What are the business opportunities and challenges facing solution providers for the digital living room?   We evaluate the dominant technologies, applications and services all competing to control the consumers' access to content. Broadband Internet, consumer electronics devices, mobile and wireless; portable players; networks.  How do we determine the economic value of these services and products against digital rights protections for content owners?  Our experts give an overview of nearterm and longterm predictions for the digital home market to help you develop a successful strategy.

Moderator: Michael Stroud, CEO iHollywood Forum

Nick Chakalos, Senior Director, Software Product Management
Connected Home Solutions, Motorola, Inc

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9:30-10:00: Fireside Chat: Digital Living Room and Beyond: The High Definition Lifestyle
Satjiv Chahil, Senior Vice President for Worldwide Marketing, Personal Systems Group
Hewlett-Packard with Tony Perkins, Founder, AlwaysOn Networks

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10:00-10:15 Feature Presentation by: Siemens SURPASS Home Entertainment for Feature Presentation
Andrew Liu, Product Manager, Siemens Home Entertainment

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10:20-11:10 User Generated Content: Beneath the Hype, Who Will Be Making Money and How?
Google spending 1.65 billion on You Tube has the TV industry wondering how search engines will impact the broadcast industry. Was it a smart move? EMarketer estimates that $385 million will be spent on online video ads, equating to just over 2% of the total $15 billion or so in online advertising estimated this year.  Why do VCs scurry to invest in new advertising models? What is the impact for traditional technology and media companies? Who will generate revenue from the personal video distribution--aggregate consumer content sites like YouTube; major media owners like MySpace and Fox; channel providers like Brightcove and DaveTV? and How can traditional consumer electronics companies get in on the action?

Moderator: Lee Gomes, Columnist, Wall Street Journal

Michael Gordon, Co founder and Chief Strategy Office, Limelight Networks

Ram Velidi, Partner, Sevin Rosen Funds

Dave Samuel, Co-President, Grouper Networks

Eric Patterson, BitTorrent
Chris Carvalho, Director of Business Development, Lucasfilm Ltd.
Don Loeb, VP of Partner Services, FeedBurner

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11:10-11:30: Networking Break

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11:30-12:20: What Consumers Demand
Media owners, Internet portals, IP services, and consumer electronics vendors are making large investment in development of new products & services to serve the digital home. But what do consumers say they actually want?  Here top analysts address consumer needs and wants in the home with some surprising results.   Top industry analyst share their research and survey findings. Issues addressed include:

1.  How do consumers consume video and audio content? What type of control do they want to exert?  What is their reaction to Tivo, IPTV and HDTV? Will they watch content on their PC or mobile phone?

2. How do consumers make purchasing decisions? Who makes the decision for the family? What role to tech savvy youth play in their parents purchasing decisions?

What are the key products and services that consumer most favor?  What are types of purchases, brands, and amounts spent by consumers? What kind of devices, features and functions, are desired by consumers and when will these be launched and available?

3. What are the trends for mobile and digital content delivery? What are the key drivers and inhibitors? What are the most popular Internet services, free or paid? Which Internet billing models are most successful: subscription; pay per use; free content supported by advertising?

Kurt Scherf, Vice President, Principal Analyst, Parks Associates

Riddhi Patel, Principal Analyst - Television Systems, iSuppli Corp.

Kumu Puri, Partner, Communications and High Tech Strategy, Accenture
Brad Singer, Executive Vice President, PaymentOne

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Syracuse Ballroom
11:30-12:20: The Role of Internet for the Networked Home
We focus on how digital entertainment will move around the home to different displays, as well as outside the home and on the go in portable devices.   What will be the role of the Internet connected devices in the living room(PCs, audio, hybrid STBs)  Should the goal of the OEMs and content providers be to offer whole home distribution of entertainment media to any device that is capable of playing digital media? The challenging question for the CE and PC OEM's is how that will happen: Wired, wireless, cable, poweline etc.  Hear from decision makers for OEMs and hardware makers whose goal it is to provide the whole home distribution of media over the media network.  Will Apple blow the top right off this when ITV hits the shevles next spring? How will the rest of the industry rush to provide similiar solutions at similiar price points?  It is important to understand the goal of the OEM's and content providers which is whole home distribution of entertainment media to any device that is capable of playing digital media.

Moderator: Ben Bajarin, Creative Strategies

Dave Pederson, Vice President, Zoran

John Graham, VP Marketing , Entropic

Karthik Ranjan, VP Product Marketing, Amino Communications
Dan Karr, Sr VP Sales and Marketing, TZero

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12:30-1:15: Lunch

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1:15-1:45: Keynote

Christine Heckart, General Manager, Marketing
Microsoft TV

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1:50-2:20: Keynote

Joe Menard, Corporate Vice President Consumer Business
AMD

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Balboa Ballroom
2:30-3:30: Next Gen and Networked Games

Games are evolving from static, disc-bound products to creatures of the Net. The living room plays a growing role in a gaming world where Xbox 360 players from around the world talk to each other in real time, PSPs download MP3s, photos and MPEG-4 videos, and top Doom players compete for fat purses in packed arenas. Similar to other Internet content, the way to get to the masses is to include free and ad-supported revenues offerings. In-game advertising is becoming an attractive model and major brands are starting to integrate advertising with gaming.  We address business models and shifting demographics including emerging market opportunities and next gen games.

Moderator: Dean Takahashi, Reporter, San Jose Mercury News

Yoav Tzruya, COO, Exent Technologies

Dr. Mark Tuffy, Director of Interactive Media, THX Ltd.

Janice Roberts, Managing Director, Mayfield Fund

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Columbus Ballroom
2:30-3:30: Does Big Brother Control the Set-Top?

The biggest players in the Digital Living Room are preparing to battle for control of the consumer's set top: DirecTV is taking on its former supplier, TiVo, in the digital video recorder market; SBC has hired Motorola and Scientific Atlanta to create a box that handles television programming, video-on-demand, digital video recording and interactive applications. What will the next-generation set-top box look like and who will control it? What is the impact on content creation? How will it change the way consumers view content?  We also consider how the quality may vary for set top box, VOD, HDTV  and Blu Ray for sound and visual appeal.

Feature Presentation: Gyration

Moderator: Kurt Scherf, Vice President, Principal Analyst, Parks Associates

Bryan H. Glutting, CEO/Owner, ACS/Digital Domicile

Mike Fidler, CEO, Digeo
Dan Simpkins, CEO and Founder, Hillcrest Labs

Paddy Rao, CTO, Thomson Premises Systems

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Foyer
3:30-4:00: Afternoon Break

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4:00-5:15: Venture Forum for Investors and Entrepreneurs
Entrepreneurs give five minute presentations followed by comments from a VC panel and questions from the audience.

Presenters:

• EZTakes
• Silitronics Inc.
• Axentra
• SAPFX (Asia Pacific)
• Preclick
• AlternaTV.TV, LLC /Live From the Gig
• ThinkOptics Inc.
• Phone Labs

Judges:
Claas Heise, Innovature Capital Partners
Larry Marcus, WaldenVC, Mangaing Director

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Columbus Ballroom
5:15-6:15: Personalization of Content: Impact of HD, DVRs and VOD On Consumer TV Viewing Habits and Advertising
Recent syndication rights for Arrested Development, which saw rights granted for standard, internet, and HD is an indication of the importance of High Definition. As cable MSOs, satellite providers, and IPTV companies begin to offer service, can HD serve as a differentiator? How much longer until HD VOD is a requirement? Will HD VOD help force and end to next generation DVD format wars? Will an upstart like moviebeam and its datacasting technology be the company to bring HD to the masses? Consumers demand to watch their favorite movies and TV shows on their own schedules is transforming TV, making digital video recorders and video-on-demand part of every network executive's lexicon. How are the two technologies morphing and performing in the marketplace? How will IPTV change the equation? And can emerging services that allow consumers to download or stream programming over the Internet compete?

Feature Presentation: ACS/Digital Domicile

Moderator: Greg Fawson, President and Co-Founder,  S2 Data Corp.
Len Rand, Managing Director, Granite Ventures

Richard Doherty, Program Director, Media Content Convergence, Microsoft

Fred McIntyre, Vice President, AOL Video
Jim Flynn, Founder and CEO, EZTakes

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Ballroom Foyer
6:15-7:30: Cocktail Party and networking dinner
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8:00-9:00: Networking Breakfast

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9:00-9:50: IPTV: Ready for Prime Time?
We address the prevailing definitions and technologies for deployment if IPTV and where the dollars are being spent. AT&T is betting $4 billion that it can wire 18 million homes for television by 2007. Verizon plans to bring its FIOS TV to millions of consumers. How are they specifically allocating their expenditures, inside or outside the home? Does FiOS qualify as IPTV is it operates on the same frequency band as cable? But they and regional providers of IPTV still haven't answered key questions: Can IPTV be profitably scaled outside the lab? Do telcos know how to buy and market Hollywood content? And what about legal challenges from the cable companies? What are the best investment opportunities for investors?

Moderator: Ida Rose Sylvester, Semiconductor Analyst, IDC

Sean Crawford, Director of  Home division, Orange
Ladd Wardani,CEO, MoCA

Ken Pyle, Managing Editor, Viodi View

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Magellan Ballroom
10:00-10:30: Keynote
Transforming the Home: Building a Home Network for Carrier-Class IP Services

Tushar Saxena, Verizon Communications, Director Home Networking Technologies

As all entertainment and communication services will get delivered over a converged ultra-broadband pipe, the home-network becomes the critical link in realizing the promise of the new IP enabled experience. The proliferation of connected devices such as HDTV-sets, Media Centers, phones, PCs, game consoles, Home Gateways and Set-top Boxes in combination with the introduction of new services like whole-home DVR, networked security, etc, creates a complex network with major implications for QoS, manageability, and security.   This new frontier of broadband networking is spawning new ideas and this talk will explore the challenges and opportunities in this emerging space and investment opportunities from a service-provider's perspective.

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10:30-11:20: I Want My Music, Any Time, Any Where
The Holy Grail for music consumers means streaming or downloading any imaginable track or genre of music instantly from any room in their house - the so-called Celestial Jukebox. Music services such as Rhapsody, iTunes, satellite radio and cable music are a step in the right direction, but consumers are hamstrung by poor integration between PCs and stereo equipment, incomplete music catalogs, digital rights management problems and difficulty porting their favorite music to other parts of the house or other devices. A look at what needs to be done to make the Celestial Jukebox a reality.

Moderator: Chris Crotty, Senior Analyst Consumer Electronics, iSuppli Corp.

Daniel Putterman, President and CEO, Mediabolic

Eric Garland, CEO, Big Champagne
Dave Jaworski, CEO, PassAlong Networks
Hector Lopez, RealNetworks

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11:20-11:40: Networking Break

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11:45-12:30: Next Generation Search for Second Generation Web: Video, Podcasting, and Mobile Search Technologies
With the explosion of video content and rich media on the web, how will consumers search for video content? What new technologies will be required for video search? Should investors be considering technology that will capture and index video broadcast content from any source? What are the features that must be offered by next gen search capabilities? What are the compelling business models for investors to consider?

Tom Freeman, Co-Founder and Sr. Vice President of Marketing, VoiceBox

Suranga Chandratillake, Founder and CTO, Blinkx
Ted Burns, Director, Product Management, 4INFO

Moderator: Michael Stroud

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12:30-1:15: LUNCH
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1:15-2:00: Live Consumer Focus Group and Audience Dialogue
We bring together a selection of consumers -- including men and women, heads of household, youth, students and early adopters -- to discuss what they're buying, what they lust after and what turns them off. Ask questions and do your own market research!

Moderator: Eric Garland, CEO, Big Champagne
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Conference Close