        
What
is IPTV?
IPTV converts a television signal into packets of data, sending the information
directly to a set-top box, a special server or your PC. IPTV has efficient
use of bandwidth.
Traditional
broadcast only allows for viewers to watch the TV but does not allow interactivity.
IPTV will provides for interactive viewing, enhanced program selection,
large storage of video and the ease of moving video data between your
television and PC.
Why
is IPTV relevant to cable, broadband, service providers, telcos, operators,
content owners, and hardware makers?
Cable
operators have challenged telecommunications companies with the introduction
of VoIP or Voice Internet Protocol. Telcos are now trying to seize market
share from video services called triple play. Triple play includes
video, voice and data services delivered
to consumers on one DSL or high speed Internet connection.
The three
major telcos: SBC , BellSouth and Verizon are launching IPTV service on
a limited basis in major metropolitan areas. SBC projects having 18 million
households wired to receive IPTV by 2007.
Microsoft
has deals with seven major telcos representing an estimated 25 million
broadband subscribers to use its IPTV software. Their deal with SBC is
the largest to date, an estimated $400 million over the next decade.
What
Is IPTV's Potential?
Analysts
estimate that IPTV will be the primary driver behind the 24% annual growth
in online entertainment over the next year worldwide. The online entertainment
category overall is expected to increase from $12.3 billion last year
to $36 billion in 2009.
On
the programming side, IPTV creates a economically viable opportunity to
target television shows to more and more targeted niche audiences and
programs that include interactivity.
Challenges
& Opportunities for Broadcasters
IPTV
creates even more competition in an increasingly cluttered television
landscape. It will potentially launch the television universe from one
of 500 channels to one of infinite choices. The impact will increase fragmentation
of the broadcast audience.
However,
IPTV may create new revenue streams for broadcasters to drive some additional
revenue from their video archives. Broadcasters an find ways to edit video
footage to disseminate to niche audiences who will pay for these premium
services.
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| Calendar
of Events / IPTV World / Event Details |
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Return
to Calendar of Events
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Las Vegas Convention Center
April 26, 2006, Las Vegas
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Details Agenda Speakers Sponsors Registration
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Click
here for Speaker Presentations from NAB
Click
here for more presentations
Keynote
Speakers
Rob Thun
AT&T, Inc.
Director, Programming |
Ryan Petty
Myrio Corp. - A Siemens Company
Vice President, Product Management
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Phil Corman
Microsoft TV
Director, Worldwide Partner Development |
Tony Zona
Motorola FTTP Solutions
General Manager |
Stephen Reeder
ANT Software Limited
Director, Product Strategy |
IPTV
World is produced in association with NAB as part of its NAB2006
Convention and Multimedia World Conference April 24-27, 2006.
This summit takes place during NAB at the Las Vegas
Convention Center as an official NAB endorsed program.
If you are planning to develop, distribute, sell or market
products, services or applications for the IP television industry,
then you must attend!
NAB2006, The World's
Largest Electronic Media Show brings together over 100,000
professionals and 1,400 exhibiting companies from 130 countries
around the world. This is the gathering place for comprehensive
media education, inspiration and innovation.
Satellite and cable have been battling it out for a decade
with industry watchers taking sides and making bets on who
will win. With over 70 million cable subscribers and 16 million
satellite subscribers in the U.S. market, the telco industry
is taking on a huge challenge by deploying pay television
services.
We
address these questions and many more:
- How long will it take IPTV over
telco lines to penetrate the market?
- Does cable have an advantage beyond
incumbency?
- Can telcos compete with cable bandwidth?
- What are new licensing relationships
between content owners and IPTV providers?
- What does the IPTV over telco industry
have to do to be successful this time around?
- How will cable and broadcast TV
respond to new services?
- What are the new business opportunities
created for broadcasters by the advent of IP delivery of
video?
- What are the infrastructure options
and delivery offerings for IPTV?
- What opportunities does IPTV offer
for competitive advantage between telcos, broadcasters and
broadband providers?
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Details Agenda Speakers Sponsors Registration
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Who
Will Attend |
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Broadcasters
and operators
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- Content owners-television,
cable, film
- Equipment providers
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IP Set
Top box Manufacturer
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Broadband
service providers and ISPs
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Digital
Rights Management (DRM)
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Chip
and Component Manufacturers
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Program
Content Providers
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Program
Content Aggregators
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IPTV
Industry Standards and Associations
- Venture capitalists and investors
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Sponsors |
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PLATINUM SPONSORS
GOLD SPONSORS
SILVER SPONSORS
BRONZE SPONSORS
CONTRIBUTING SPONSOR
RESEARCH PARTNERS
SUPPORTING PARTNERS
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